Thank you for your interest in our company. Data privacy enjoys a particularly high priority for the management of “SMB Wildau GmbH”. The website of “SMB Wildau GmbH” can be used without providing any personal data. However, if a Data Subject wishes to use any special enterprise services via our website, processing of personal data may become necessary. If processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the Data Subject’s consent.
Processing of personal data, such as the name, address, email address, or phone number of a Data Subject shall always be in line with the country-specific data protection regulations applicable to “SMB Wildau GmbH”. In this data privacy policy, our company wishes to inform the public about the nature, scope, and purpose of the personal data we collect, use, and process. Furthermore, we inform data subjects about their rights in this data privacy policy.
As the controller, “SMB Wildau GmbH” has implemented many technical and organisational measures to ensure the most comprehensive protection of personal data processed through this website. Nevertheless, online data transmissions can always be subject to security gaps, which means that absolute protection cannot be guaranteed. As a result, every data subject is free to submit personal data to us by alternative means, for example by phone.

1. Definitions

The data privacy policy of “SMB Wildau GmbH” is based on the terms used by the European legislator when issuing the General Data Protection Regulation (GDPR). Our privacy policy is intended to be easy to read and comprehend for the public as well as for our customers and business partners. We would like to explain the terms used in advance to ensure this.
We use the following terms, among other ones, in this privacy policy:

a) Personal data
Personal data shall mean any information relating to an identified or identifiable natural person (hereinafter the “Data Subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person;

b) Data Subject
Data Subject shall mean any identified or identifiable natural person whose personal data are processed by the controller.

c) Processing
Processing shall mean  any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated procedures, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transfer, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

d) Restriction of processing
Restriction of processing shall mean the marking of stored personal data with the aim of limiting their processing in the future.

e) Profiling
Profiling shall mean any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.

f) Pseudonymisation
Pseudonymisation shall mean the processing of personal data in such a manner that the personal data can no longer be attributed to a specific Data Subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.

g) Controller or data controller
Controller or data controller shall mean the natural or legal person, public authority, institution, or other body who/that decides about the purpose and means of processing of personal data alone or jointly with others. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for under Union or Member State law.

h) Processor
Processor shall mean a natural person or legal entity, public authority, agency or other body which processes personal data on behalf of the controller;

i) Recipient
Recipient shall mean a natural person or legal entity, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities that may receive personal data in the context of a specific investigation mandate under Union or Member State law shall not be considered recipients.

j) Third party
Third party shall mean a natural person or legal entity, public authority, agency or body other than the Data Subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data.

k) Consent
Consent shall mean any declaration of the Data Subject’s wishes given by the Data Subject freely, specific, informed, and unambiguous by which they, by a statement or by any other clear affirmative act, signify acceptance of the processing of personal data concerning them.

2. Name and address of the controller

The controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union, and other provisions of a data protection nature is:
SMB Wildau GmbH
Schwartzkopffstraße 9
15745 Wildau
Germany
Phone +493375516201
Email: info@smbwildau.com

3. Cookies

The websites of “SMB Wildau GmbH” use cookies. Cookies are text files that are stored on a computer system via a web browser.

Many websites and servers use cookies. Many cookies contain a cookie ID. A cookie ID is a unique identifier of the cookie. It comprises a string of characters by which websites and servers can be assigned to the specific web browser in which the cookie was stored. This enables the websites and servers visited to distinguish the individual browser of the Data Subject from other web browsers that contain other cookies. A specific web browser can be recognised and identified via the unique cookie ID.
By using cookies, “SMB Wildau GmbH” can provide the users of this website with more user-friendly services that would not be possible without placing the cookie.
A cookie allows optimisation of the information and offers on our website in the user’s interests. As described before, cookies enable us to recognise the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have to re-enter their access credentials every time they visit the website because this is done by the website and the cookie stored on the user’s computer system. Another example is the cookie of a shopping basket in the online shop. The online shop will remember the items that a customer has placed in the virtual shopping basket via a cookie.
The Data Subject may prevent setting of cookies by our website at any time, by making the corresponding setting in the web browser used and thereby permanently object to setting of cookies. Furthermore, cookies that have already been placed can be deleted at any time via a web browser or other software programs. This is possible in all common web browsers. If the Data Subject deactivates the placement of cookies in the web browser used, some functions of our website may not be fully usable.

Necessary cookies

These cookies are important to allow visitors to browse the website and use its features. None of this information can be used to identify visitors since all data are anonymised.

1.) Session

Purpose: Remembering various visitor preferences on the website.
Duration: Duration of the browser session.

2.) Preferred language

Purpose: Providing the website in the visitor’s preferred language (if the website contains several languages).
Duration: 1 year.

3.) Currency

Purpose: Displaying prices in the currency that matches the visitor’s preferences.
Duration: 30 days.

4.) Google Recaptcha

Purpose: Verifying that the visitor is human and limiting the amount of spam from contact forms.
Duration: 1 year.
Provider: Google

Third-party cookies

These cookies collect information on how visitors use the website, such as which pages they have visited, and which links they have clicked. None of this information can be used to identify any visitors since all data are anonymised. None of this information can be used to identify visitors since all data are anonymised.

1.) ga

Purpose: Registering a unique ID that is used to generate statistical data about how the visitor uses the website.
Duration: 1 year.
Provider: Google

2.) git

Purpose: Throttling the request rate.
Duration: 1 year.
Provider: Google

3.) gat

Purpose: Used by Google Analytics for throttling the request rate.
Duration: 1 year.
Provider: Google

4. Collection of general data and information

The website of “SMB Wildau GmbH” collects various bits of general data and information every time a Data Subject or any automated system calls up the website. These general data and information are stored in the server’s log files. The following data may be collected: (1) the browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system accesses our website (called a referrer), (4) the sub-sites accessed via an accessing system on our website, (5) the date and time of access to the website, (6) an Internet protocol address (IP address), (7) the Internet service provider of the accessing system, and (8) other similar data and information in order to avert danger in case of attacks on our information technology systems.
“SMB Wildau GmbH” does not draw any conclusions regarding the Data Subject when using these general data and information. Rather, the information is required in order to (1) correctly deliver the content of our website, (2) optimise the content of our website as well as advertise it, (3) ensure permanent function of our information technology systems and the technology of our website, and (4) provide law enforcement authorities with the information necessary for prosecution in case of a cyberattack. Therefore, “SMB Wildau GmbH” will analyse anonymously collected data and information for statistical purposes on one hand and for increasing the data protection and data security of our enterprise on the other hand, with the ultimate goal of optimising the level of protection for the personal data we process. The anonymous data of the server log files are stored separately from any personal data provided by a Data Subject.

5. Registration on our website

The Data Subject can register on the controller’s website by providing personal data. The personal data to be transmitted to the controller in the process will be determined by the respective input screen used for registration. The personal data entered by the Data Subject will be collected and stored exclusively for internal use by the controller and for its own purposes. The controller may arrange for the data to be transferred to one or several processors, such as a parcel delivery service, who will also use the personal data exclusively for internal use attributable to the controller.
The IP address assigned by the internet service provider (ISP) of the Data Subject, the date, and the time of registration will also be stored when registering on the controller’s website. These data are stored since this is the only way to prevent misuse of our services and, if necessary, to enable us to investigate any criminal offences that have been committed. In this respect, storage of such data is necessary to safeguard the controller. These data are generally not passed on to any third parties in the absence of a legal obligation to do so or unless passing on serves the purpose of criminal prosecution.
Registration of the Data Subject by voluntary provision of personal data serves the controller’s purpose of offering content or services to the Data Subject that, by their nature, can only be offered to registered users. Registered persons are free to modify the personal data provided during registration at any time or to have it completely erased from the controller’s database.
The controller shall provide any Data Subject with information on what personal data are stored about the Data Subject upon request at any time. Furthermore, the controller shall correct or erase any personal data at the request or indication of the Data Subject, provided that this does not conflict with any legal obligation to retain the data. The controller’s entire staff shall be available to the Data Subject as contacts in this context.

6. Contact option via the website

Based on the statutory provisions, the website of “SMB Wildau GmbH” contains information that permits quick electronic contact with our company as well as direct communication with us; this also includes a general address for electronic mail (email address). The personal data transmitted by the Data Subject will be stored automatically if a Data Subject contacts the controller by email or using a contact form. Such personal data freely provided to the controller by a Data Subject shall be stored for processing or contacting the Data Subject. The personal data are not passed on to any third parties.

7. Routine erasure and blocking of personal data

The controller shall process and store personal data of the Data Subject only for the time necessary to achieve the purpose of storage or where provided for by the European legislator or another legislator in laws or regulations the controller is subject to.
If the purpose of storage no longer applies or if a storage period prescribed by the European legislator or another competent legislator expires, the personal data shall be routinely blocked or erased in accordance with the statutory provisions.

8. Rights of the Data Subject

a) Right to information
Every Data Subject has the right, granted by the European legislator, to obtain confirmation from the controller as to whether any personal data concerning them are being processed. . If a Data Subject wishes to exercise this right of information, they may contact any employee of the controller at any time.

b) Right of access
Any Data Subject whose personal data are processed has the right, granted by the European legislator, to obtain information on the personal data regarding them that have been stored and a copy of that information from the controller at any time, free of charge. Furthermore, the European legislator grants the Data Subject access to the following information:
the purposes of processing
the categories of personal data processed
the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular in the case of recipients in third countries or international organisations
if possible, the intended duration for which the personal data will be stored or, if this is not possible, the criteria for determining such a period
the existence of a right to rectification or erasure of their personal data or to the restriction of processing by the controller or a right to object to such processing
the existence of a right to lodge a complaint with a supervisory authority
if the personal data are not collected from the Data Subject: all information available on the origin of the data,
the existence of automated decision-making, including profiling, in accordance with Article 22 (1) and (4) of the GDPR and – at least in these cases – indicative information on the logic involved and the scope and intended effects of such processing for the Data Subject
Furthermore, the Data Subject shall have a right of information on whether any personal data have been transferred to a third country or to an international organisation. If this is the case, the Data Subject shall also have the right to obtain information on the appropriate safeguards in connection with the transfer.

If a Data Subject wishes to exercise this right of access, they may contact any employee of the controller at any time.

c) Right of rectification
Any Data Subject shall have the right, granted by the European legislator, to obtain rectification of any inaccurate personal data concerning them without undue delay. Furthermore, the Data Subject shall have the right to request completion of incomplete personal data, including by means of a supplementary declaration, under consideration of the purposes of the processing.
If a Data Subject wishes to exercise this right of rectification, they may contact any employee of the controller at any time.

d) Right to erasure (right to be forgotten)

Any Data Subject shall have the right, granted by the European legislator, to obtain erasure of personal data relating to them from the controller without undue delay if one of the following grounds applies and as far as processing is not necessary:
The personal data were collected or otherwise processed for purposes for which they are no longer needed. The Data Subject withdraws their consent on which the processing was based in accordance with point (a) of Article 6 (1) of the GDPR or point (a) of Article 9 (2) of the GDPR and there is no other legal basis for processing.
The Data Subject objects to processing in accordance with Article 21 (1) of the GDPR and there are no overriding legitimate grounds for the processing, or the Data Subject objects to the processing in accordance with Article 21 (2) of the GDPR.
The personal data have been unlawfully processed;
The personal data have to be erased for compliance with a legal obligation in Union or Member State law to which the controller is subject;
The personal data have been collected in relation to the offer of information society services referred to in Article 8 (1) of the GDPR.
If one of the above reasons applies, and a Data Subject wishes to arrange for the erasure of personal data stored by “SMB Wildau GmbH”, they may contact any employee of the controller at any time. The employee of “SMB Wildau GmbH” shall ensure that the request for erasure is complied with without undue delay.
If the personal data have been made public by “SMB Wildau GmbH” and our company as the controller is obligated to erase the personal data in accordance with Art. 17 (1) of the GDPR to erase the personal data, “SMB Wildau GmbH” shall implement reasonable measures, including technical ones, under consideration of the available technology and the cost of implementation, in order to inform other data controllers who process the published personal data that the Data Subject has requested that such other data controllers erase all links to or copies or replications of the personal data, unless processing is necessary. The employee of “SMB Wildau GmbH” shall arrange for the necessary action to be taken from case to case.

e) Right to restriction of processing

Any Data Subject shall have the right, granted by the European legislator, to obtain restriction of processing from the controller where one of the following conditions is met: For a period enabling the controller to verify the accuracy of the personal data if the accuracy of the personal data is contested by the Data Subject.
Processing is unlawful, the Data Subject objects to the erasure of the personal data and requests restriction of use of the personal data instead.
The controller no longer needs the personal data for the purposes of processing, but the Data Subject requires them for establishing, exercising, or defending any legal claims.
The Data Subject has objected to processing in accordance with Article 21 (1) of the GDPR and it is not yet clear whether the legitimate grounds of the controller override those of the Data Subject.
If one of the above conditions is met, and a Data Subject wishes to request restriction of personal data stored by “SMB Wildau GmbH”, they may contact any employee of the controller at any time. The employee of “SMB Wildau GmbH” will arrange restriction of the processing.

f) The right to data portability

Any Data Subject shall have the right, granted by the European legislator, to obtain the personal data concerning them that have been provided to a controller by the Data Subject, in a structured, commonly used, and machine-readable format. They shall also have the right to transmit such data to another controller without hindrance from the controller to whom the personal data have been provided, provided that the processing is based on consent in accordance with point (a) of Article 6 (1) of the GDPR or point (a) of Article 9 (2) of the GDPR or on a contract in accordance with point (b) of Article 6 (1) of the GDPR and the processing is performed by automated means, unless the processing is necessary for a task performed in the public interest or in the exercise of official authority vested in the controller. Furthermore, the Data Subject shall have the right to have the personal data transferred directly from one controller to another one, as far as this is technically feasible and provided that this does not adversely affect the rights and freedoms of any other individuals, when exercising their right to data portability in accordance with Article 20(1) of the GDPR.
In order to assert the right to data portability, the Data Subject may contact any employee of the “SMB Wildau GmbH” at any time.

g) Right to object

Any Data Subject shall have the right, granted by the European legislator, to object to processing of personal data concerning them that is performed based on points (e) and (f) of Article 6 (1) of the GDPR at any time, on grounds relating to their particular situation. This shall also apply to profiling based on these provisions. “SMB Wildau GmbH” shall no longer process any personal data following such objection, unless we can demonstrate compelling legitimate grounds for processing that override the interests, rights, and freedoms of the Data Subject, or for the assertion, exercise, or defence of legal claims.
If “SMB Wildau GmbH” processes any personal data for the purpose of direct marketing, the Data Subject shall have the right to object to processing of personal data processed for such marketing at any time. This shall also apply to profiling, as far as it is connected to such direct advertising. If the Data Subject objects to processing for purposes of direct marketing towards “SMB Wildau GmbH”, “SMB Wildau GmbH” shall no longer process the personal data for such purposes.
The Data Subject also has the right to object to processing of personal data concerning them that is performed by “SMB Wildau GmbH” for scientific or historical research, or for statistical purposes in accordance with Article 89 (1) of the GDPR, on grounds relating to their particular situation, except if such processing is necessary for a task performed in the public interest.
In order to exercise their right to object, the Data Subject may contact any employee of “SMB Wildau GmbH” or another employee directly. The Data Subject shall have the right to exercise their right to object to use of information society services, notwithstanding Directive 2002/58/EC, by means of automated procedures using technical specifications.

h) Automated decisions on a case-by-case basis, including profiling

Every Data Subject shall have the right, granted by the European legislator, not to be subject to decisions based solely on automated processing, including profiling, that produce legal effects concerning them or similarly significantly affect them, provided that the decision (1) is not necessary for entering into, or performance of, a contract between the Data Subject and the controller, or (2) is authorised by Union or Member State law that the controller is subject to and that such law lays down appropriate measures to safeguard the Data Subject’s rights and freedoms and legitimate interests, or (3) is made with the Data Subject’s explicit consent.
If the decision (1) is necessary for entering into, or performance of, a contract between the Data Subject and the data controller, or (2) is made with the Data Subject’s explicit consent, “SMB Wildau GmbH” shall implement appropriate measures to safeguard the Data Subject’s rights and freedoms and legitimate interests, which include at least the Data Subject’s right to involve a person on the part of the controller, to express their point of view, and to contest the decision.
If the Data Subject wishes to exercise their rights concerning automated decisions, they may contact any employee of the controller at any time.

i) Right to withdraw consent under data protection law

Any Data Subject shall have the right, granted by the European legislator, to withdraw their consent to processing of personal data at any time.
If the Data Subject wishes to exercise their right to withdraw consent, they may contact any employee of the controller at any time.

9. Data privacy in case of applications and the application procedure

The controller collects and processes the personal data of applicants for the purpose of managing the application procedure. Processing may also be performed electronically. This is the case in particular if an applicant submits the relevant application documents to the controller electronically, for example by email or via a web form on the website. If the data controller enters into an employment contract with an applicant, the transmitted data shall be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If the controller does not enter into any employment contract with the applicant, the application files shall be automatically deleted two months after notification of the rejection decision, unless otherwise justified by the controller. Other legitimate interest within this meaning shall be, for example, a duty to provide evidence in proceedings under the General Equal Treatment Act (Allgemeines Gleichbehandlungsgesetz; AGG).

10. Privacy policy on the use and application of Facebook

The controller has integrated components of the company Facebook on this website. Facebook is a social network.
A social network is a social meeting place operated on the internet, an online community that typically permits users to communicate and interact with each other in a virtual space. A social network may serve as a platform for exchanging opinions and experiences or enable the internet community to provide personal or company-related information. Among other things, Facebook permits users of the social network to create private profiles, upload photos, and network via friend requests.
Facebook is operated by the company Meta Platforms, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. The controller of personal data where a Data Subject lives outside the US or Canada is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.
Every time one of the individual pages of this website operated by the data controller on which a Facebook component (Facebook plug-in) has been integrated is called up, the respective Facebook component will automatically cause the web browser on the Data Subject’s information technology system to download a representation of the corresponding Facebook component from Facebook. A full overview of all Facebook plug-ins can be found at https://developers.facebook.com/docs/plugins/?locale=de_DE. Within the scope of this technical procedure, Facebook will receive information on which specific sub-page of our website is visited by the Data Subject.
If the Data Subject is logged into Facebook at the same time, Facebook will recognise which specific sub-page of our website the Data Subject is visiting every time the Data Subject calls up our website and for the entire duration of their respective stay on our website. This information is collected by the Facebook component and assigned to the respective Facebook account of the Data Subject by Facebook. If the Data Subject activates one of the Facebook buttons integrated on our website, such as the “Like” button, or if the Data Subject posts a comment, Facebook will assign such information to the Data Subject’s personal Facebook user account and store these personal data.
Facebook will always receive information that the Data Subject has visited our website via the Facebook component if the Data Subject is logged into Facebook at the same time as calling up our website; this will take place no matter if the Data Subject clicks the Facebook component or not. If the Data Subject does not want this information to be transmitted to Facebook, they can prevent the transmission by logging out of their Facebook account before accessing our website.
The data policy published by Facebook, available at https://de-de.facebook.com/about/privacy/, provides information on the collection, processing, and use of personal data by Facebook. It also explains the setting options Facebook offers to protect the privacy of the Data Subject. Apart from this, various apps are available that make it possible to suppress data transmission to Facebook. The Data Subject may use such applications to suppress data transmission to Facebook.

11. Privacy policy on use and application of Google Analytics (with anonymisation)

The controller has integrated component Google Analytics (with anonymisation function) on this website. Google Analytics is a web analysis service. Web analysis means the collection, aggregation and evaluation of data concerning the behaviour of visitors on websites. A web analysis service collects, inter alia, data regarding from which website a Data Subject came to a website (referrers), which sub-pages of the website were accessed or how often and for how long a subpage was viewed. A web analysis is used mostly to optimise a website and for cost-benefits analysis of internet advertising.
The operator company of the Google Analytics component is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA. The data controller uses the web analysis of Google Analytics with the addition "_gat._anonymizeIp". By this addition, the internet protocol address of the internet connection of the Data Subject will be abbreviated and anonymised by Google when the access to our websites comes from a member state of the European Union or another contracting state of the convention on the European economic area.
The purpose of the Google Analytics component is analysis of the visitor flows on our website. Google uses the data and information gained, inter alia, to evaluate use of our website, in order to compile online reports for us that indicate the activities on our websites and in order to render further services connected to use of our website.
Google Analytics places a cookie on the information-technology system of the Data Subject. It has already been explained above what cookies are. By placing the cookie, Google can analyse use of our websites. Every time one of the individual pages of this website that is operated by the data controller on which a Google Analytics component has been integrated is called up, the respective Google Analytics component will automatically cause the web browser on the information-technology system of the Data Subject to transmit data for the purpose of online analysis to Google. Within the context of this technical procedure, Google will obtain knowledge of personal data, such as the internet protocol address of the Data Subject, which serve, inter alia, to enable Google to track the origin of visitors and their clicks, and to permit subsequent settlements of commission fees. The cookie is used to store personal data, such as the access time, place from which an access took place and frequency of visits to our website by the Data Subject. On every visit to our websites, these personal data, including the internet protocol address of the internet connection used by the Data Subject, will be transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass on such personal data collected with technical procedures to third parties under certain circumstances.
The Data Subject may prevent placement of cookies by our website as already presented above, at any time, by making the corresponding setting in the web browser used and thereby permanently object to setting of cookies. This setting of the web browser used would also prevent Google from placing a cookie on the information-technology system of the Data Subject. Furthermore, a cookie already placed by Google Analytics may be deleted at any time via the web browser or other software programs.
The Data Subject is also able to object to recording of the data generated by Google Analytics referring to use of this website and processing of such data by Google and prevent this. For this, the Data Subject must download a browser add-on under the link https://tools.google.com/dlpage/gaoptout and install it. This browser add-on informs Google Analytics via JavaScript that no data and information concerning the visitors of websites must be transmitted to Google Analytics. Google will assess installation of the browser add-on as an objection. If the information-technology system of the Data Subject is deleted, formatted, or re-installed at a later time, the Data Subject must install the browser add-on again in order to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the Data Subject or another person subject to his or her scope of influence, it is possible to re-install or re-activate the browser add-on.
For further information and the applicable provisions on data protection of Google, see https://www.google.de/intl/de/policies/privacy/ and http://www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail under this link https://www.google.com/intl/de_de/analytics/.

12. Privacy policy on the use and application of Google AdWords

The controller has integrated Google AdWords on this website. Google AdWords is an internet advertising service that allows advertisers to place ads both in Google’s search engine results and in the Google advertising network. Google AdWords allows an advertiser to specify keywords in advance; these are used to display an ad in Google’s search engine results exclusively when the user retrieves a keyword-relevant search result from the search engine. The ads are distributed to subject-relevant websites by way of an automatic algorithm and in compliance with the previously defined keywords in the Google advertising network.
The operating company of the Google AdWords services is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA. The purpose of Google AdWords is advertising our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and displaying third-party advertising on our website. If a Data Subject accesses our website via a Google advertisement, Google will store a conversion cookie on the Data Subject’s information technology system. The definition of cookies has been explained above already. A conversion cookie will be rendered invalid after thirty days; it will not be used to identify the Data Subject. While the cookie has not expired yet, the conversion cookie will be used to track whether specific sub-pages, for example the shopping basket of an online shop system, have been called up on our website. The conversion cookie enables both us and Google to track whether a Data Subject who has accessed our website via an AdWords ad has generated a sale, i.e., whether they have completed or cancelled a purchase. Google will use the data and information collected by use of the conversion cookie to compile visit statistics for our website. These visit statistics are, in turn, used by us to determine the total number of users who were referred to us via AdWords ads, i.e., to determine success or failure of the respective AdWords ad and to optimise our AdWords ads for the future. Neither our company nor other advertisers of Google AdWords will receive any information by means of which the Data Subject could be identified from Google.
The conversion cookie stores personal information, for example the web pages visited by the Data Subject. On every visit to our websites, personal data, including the internet protocol address of the internet connection used by the Data Subject, will accordingly be transmitted to Google in the United States of America. Google will store these personal data in the United States of America. Google may pass on such personal data collected with technical procedures to third parties under certain circumstances.
The Data Subject may prevent placement of cookies by our website as already presented above, at any time, by making the corresponding setting in the web browser used and thereby permanently object to setting of cookies. This setting of the web browser used would also prevent Google from placing a conversion cookie on the information-technology system of the Data Subject. Furthermore, a cookie already placed by Google AdWords may be deleted at any time via the web browser or other software programs.
Furthermore, the Data Subject has the option to object to interest-based advertising by Google. For this, the Data Subject must call up the link www.google.de/settings/ads from each of the web browsers they use and make the desired settings there.
Further information and Google’s applicable privacy policy can be found at https://www.google.de/intl/de/policies/privacy/.

13. Privacy policy on the use and application of Agendize

The controller has installed components provided by companies Agendize SAS and Agendize Services Inc on this website. Agendize is an appointment scheduling service. The appointment service extends use of the website by creating another contact option. The data are collected for the purpose of scheduling an appointment.
The operating company of Agendize is Agendize SAS, 12 rue Bégand, 10000 Troyes, France.
The following data will be collected:
Selected appointment (date)
Email address
Mobile phone number
Services booked
Any further data provided by you
The data collected will be erased after the agreed appointment has expired.
Agendize’s applicable privacy policy can be found at https://www.agendize.com/privacy-policy.

14. Privacy policy on the use and application of Wipe Analytics

The controller has integrated components of the company Wipe Analytics on this website. Wipe Analytics is a web analysis service. Web analysis means the collection, aggregation and evaluation of data concerning the behaviour of visitors on websites. A web analysis service collects, inter alia, data regarding from which website a Data Subject came to a website (referrers), which sub-pages of the website were accessed or how often and for how long a subpage was viewed. A web analysis is used mostly to optimise a website and for cost-benefits analysis of internet advertising.
The operating company of Wipe Analytics is TENSQUARE GmbH, Wilhelminenstr. 29, 45881 Gelsenkirchen, Germany. Wipe Analytics places a cookie on the information-technology system of the Data Subject. The definition of cookies has been explained above already. Every time one of the individual pages of this website that is operated by the data controller on which Wipe Analytics component has been integrated is called up, the respective Wipe Analytics component will automatically cause the web browser on the information-technology system of the Data Subject to transmit data to Wipe Analytics for the purpose of marketing and optimisation. Within the scope of this technical procedure, Wipe Analytics obtains knowledge of data that is subsequently used to create pseudonymised usage profiles. The usage profiles obtained in this manner will be used to analyse the behaviour of the Data Subject who has accessed the website of the controller and are evaluated with the goal of improving and optimising the website. The data collected via the Wipe Analytics component will not be used to identify the Data Subject without first obtaining the Data Subject’s separate and explicit consent. These data are not merged with any personal data or with any other data containing the same pseudonym.
The Data Subject may prevent placement of cookies by our website as already presented above, at any time, by making the corresponding setting in the web browser used and thereby permanently object to setting of cookies. This setting of the web browser used would also prevent Wipe Analytics from placing a cookie on the information-technology system of the Data Subject. Furthermore, a cookie already placed by Wipe Analytics may be deleted at any time via the web browser or other software programs.
The Data Subject is also able to object to recording of the data  cookie generated by the Wipe Analytics cookie referring to use of this website and processing of such data by Wipe Analytics and prevent this. To this end, the Data Subject must press the place cookie button under the link https://www.wipe-analytics.de/opt-out, which places an opt-out cookie. The opt-out cookie placed with the objection will be stored on the information technology system used by the Data Subject. If the cookies on the Data Subject’s system are deleted following an objection, the Data Subject must access the link again and place a new opt-out cookie.
However, it is possible that websites of the controller cannot be fully used by the Data Subject anymore after placing the opt-out cookie.
The applicable privacy policy of Wipe Analytics can be found at https://www.wipe-analytics.de/privacy.

15. Privacy policy on the use and application of golocal and Meinungsmeister

The controller has integrated the Meinungsmeister widget on this website. The Meinungsmeister widget is used to display information to the visitor of the website regarding the reputation of the operator of the website. The visitor can use the Meinungsmeister widget to go to an overall reputation page at www.meinungsmeister.de with one click, where they can view further details.
The operating company of the Meinungsmeister widget is GoLocal GmbH & Co. KG, Landsberger Str 94, 80339 Munich, Germany. Golocal will place a session cookie on the visitor’s information technology system. The definition of cookies has been explained above already. The session cookie will disappear as soon as you leave the website. Every time one of the individual pages of this website operated by the data controller on which the Meinungsmeister widget has been integrated is called up, it will automatically cause the web browser on the Data Subject’s information technology system to transmit the IP address and the date of the call for technical reasons. These data will be erased after 7 days.
The applicable data protection provisions of Meinungsmeister are available at https://www.meinungsmeister.de/datenschutz/.

16. Privacy policy on use and application of ReCaptcha

We integrate ReCaptcha on this website as a function to recognise bots. This function is used, among other things, in contact forms to prevent spam. User behavioural data, such as mouse movements or queries, will be evaluated in order to distinguish humans from bots. The service provider for ReCaptcha is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. You can find more information about this function at https://www.google.com/recaptcha/. The information from the privacy policy at https://policies.google.com/privacy. You may object to the use (opt-out): Opt-out-plugin http://tools.google.com/dlpage/gaoptout?hl=de, Settings for the display of advertisements https://adssettings.google.com/authenticated.

17. Privacy policy on the use and application of Google Maps

We use Google Maps on our website to show our location and for route planning. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.
Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA by certification under the EU-US Privacy Shield (“EU-US Privacy Shield”) https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active.
A connection to the Google server in the USA is established when our website is accessed to enable the display of certain fonts on our website.
If you call up the Google Maps component integrated into our website, Google will place a cookie on your terminal device via your web browser. Your user settings and data will be processed in order to display our location and for route planning. We cannot exclude the possibility that Google uses servers in the USA.
The legal basis is point (f) of Article 6 (1) of the GDPR. Our legitimate interest is in optimising the functionality of our website.
The connection to Google established in this manner enables Google to determine which website your request was sent from and to which IP address the directions should be sent.
If you do not agree to this processing, you may prevent installation of cookies by making the corresponding settings in your web browser. For details, see the item “Cookies” above.
In addition, use of Google Maps and the information obtained via Google Maps is subject to Google’s terms of use https://policies.google.com/terms?gl=DE&hl=de and the Terms and Conditions for Google Maps https://www.google.com/intl/de_de/help/terms_maps.html.
In addition, Google offers further information at

https://adssettings.google.com/authenticated
https://policies.google.com/privacy.

18. Privacy policy on the use and application of Google Fonts

We use Google Fonts on our website to display external fonts. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.
Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA by certification under the EU-US Privacy Shield (“EU-US Privacy Shield”) https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active.
A connection to the Google server in the USA is established when our website is accessed to enable the display of certain fonts on our website.
The legal basis is point (f) of Article 6 (1) of the GDPR. Our legitimate interest is in the optimisation and economic operation of our website.
Google is able to from which website your request was sent and to which IP address the display of the font is to be transmitted through the connection to Google established when you call up our website.
Google offers further information at

https://adssettings.google.com/authenticated
https://policies.google.com/privacy,

in particular on the options of preventing the use of data.

19. Google Doubleclick

Doubleclick is a service of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Doubleclick uses cookies to present relevant advertisements on relevant subjects. A pseudonymous identification number (ID) is assigned to your browser in order to check which advertisements were displayed in the browser and, if applicable, called up. The cookies do not contain any personal data. Use of DoubleClick cookies enables Google and its partner websites to serve ads based on previous visits to this or other websites on the Internet. The information generated by the cookies is transferred by Google to a server in the USA for analysis and stored there.
Google is registered with the US Department of Commerce’s Privacy Shield programme and complies with its provisions. A transfer of data by Google to third parties only takes place due to legal regulations or within the framework of order processing.
You consent to the collection and the above manner of processing of the data as well as to the designated purpose. You can prevent cookies from being placed by setting your browser software accordingly. You can also prevent the collection of data generated by the cookies and referring to your use of the websites by Google, as well as the processing of such data by Google, by downloading and installing the browser plug-in available at https://www.google.com/settings/ads/onweb/.

20. Privacy policy on use and application of scheduling tool

The appointment service is a service by Mono Solutions ApS to extend use of the website by creating another contact option. The data are collected for the purpose of scheduling an appointment.
The following data will be collected:
Selected appointment (date)
Email address
Mobile phone number
Services booked
Any further data provided by you
The data collected will be erased after the agreed appointment has expired. The applicable data privacy policy of Mono Solutions can be found at https://www.monosolutions.com/privacy-policy.

21. Legal basis of the processing

Point (a) of Article 6 (1) of the GDPR serves our company as the legal basis for processing operations in which we obtain consent for a specific processing purpose. If processing of personal data is necessary for the performance of a contract to which the Data Subject is a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of another service or consideration, the processing is based on point (b) of Article 6 (1) of the GDPR. This shall apply accordingly to processing operations that are necessary for implementation of pre-contractual measures, for example in the case of enquiries about our products or services. If our company is subject to any legal obligation by which the processing of personal data becomes necessary, such as for the compliance with tax obligations, processing shall be based on point (c) of Art. 6 (1) of the GDPR. In rare cases, processing of personal data may become necessary to protect vital interests of the Data Subject or another natural person. This would be the case, for example, if a visitor were to be injured on our premises and as a result their name, age, health insurance details, or any other vital information needed to be passed on to a doctor, hospital or other third party. In this case, the processing would be based on point (d) of Article 6 (1) of the GDPR. Finally, processing operations may be based on point (f) of Article 6 (1) of the. GDPR. Processing operations that are not covered by any of the above legal bases are based on this legal basis if processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights, and freedoms of the Data Subject are not overriding. We are permitted to perform such processing operations in particular because they have been specifically mentioned by the European legislator. In this respect, it has taken the point of view that a legitimate interest may be assumed if the Data Subject is a customer of the controller (recital 47, second sentence of the GDPR).

22. Legitimate interests in the processing pursued by the controller or a third party

If the processing of personal data is based on point (f) of Article 6 (1) of the GDPR, our legitimate interest is the performance of our business activities for the benefit of the well-being of all our employees and our shareholders.

23. Duration for which the personal data are stored

The criterion for the duration of the storage of personal data is the respective statutory retention period. After expiry of the deadline, the corresponding data will be routinely erased if they are no longer required for performance or initiation of the contract.

24. Legal or contractual requirements to provide the personal data; necessity for the conclusion of the contract; obligation of the Data Subject to provide the personal data; possible consequences of non-provision

We would like to inform you that the provision of personal data is partly required by law (e.g., tax regulations) or may result from contractual regulations (e.g., information on the contractual partner). Sometimes, it may be necessary for a Data Subject to provide us with personal data that must be processed by us subsequently in order to enter into a contract. For example, the Data Subject is obligated to provide us with personal data if our company enters into a contract with them. Failure to provide such personal data would mean that the contract with the Data Subject could not be entered into. The Data Subject must contact one of our employees before providing personal data. Our employee will inform the Data Subject from case to case on whether the provision of the personal data is required by law or contract or is necessary for entering into the contract, whether there is an obligation to provide the personal data, and what the consequences of not providing the personal data would be.

25. Existence of automated decision making

As a responsible company, we do not use automatic decision-making or profiling.

This data privacy policy was created by the data privacy policy generator of DGD Deutsche Gesellschaft für Datenschutz GmbH, which acts as the external data protection officer  in cooperation with the data privacy attorneys of the law firm WILDE BEUGER SOLMECKE | Rechtsanwälte.